Jul 27, 2026
Most people in the UAE have spent years building a career and assuming their gratuity is sitting somewhere safe, waiting for them when they leave. Safa Bouzidi is one of the few people who will actually tell you what is happening to it.
If you work in this country and you have never asked your company where your...
Jul 20, 2026
We talked about what the advertising industry actually gets wrong, and why most agencies won't tell you. We got into Jaguar, Ferrari, data, creativity, and the uncomfortable truth about what really makes a campaign work. And then halfway through, he said something that had nothing to do with any of that.
Sixteen years....
Jul 13, 2026
Paul Evans is the CEO of Solutions Leisure, one of the most recognised hospitality brands in the UAE with 23 venues across the region. But that is not the reason we brought him in.
He grew up dyslexic and spent years being told he wasn't enough, and the decisions he made in his early twenties landed him in a UK prison...
Jul 4, 2026
Sami Kayyali is the founder and managing director of Rekarda, one of the most specialist communications businesses in the UAE. But the work he does is not what most people think. He is not building slides. He is sitting behind the scenes of the rooms where the most consequential decisions in the region get made, shaping...